There was a saying in our family that no one ever died; people just dried up, were hung on a hook, and conducted their affairs from there.
Without knowing it, the adults in our lives practiced a most productive kind of behavior modification. After our chores and household duties were done we were give "permission" to read. In other words, our elders positioned reading as a privilege - a much sought-after prize, granted only to those goodhardworkers who earned it. How clever of them.